“The concept that a good photo is one that has lots of textures or colors is something that we wanted to dispel,” says VSCO co-founder Greg Lutze. “The composition, the lighting, and the subject matter are what’s interesting, as opposed to if there’s 10 layers of filters and light leaks in it.”
One of the best ways to market your business is social media, it’s free and reaches millions. Hallelujah. Now with that being said, there are also millions of social media sites out there to use… which is overwhelming. I’m going to feature some of my favorites strictly for use in the “vintage, antique, handmade, homemade barn sale” genre.
VSCO Cam is an iPhone & iPod Touch camera app w/ elegant, minimal processing options. The sleek interface & streamlined workflow enables users to quickly create gorgeous images to share via major social media outlets such as Twitter, Facebook, Instagram. The reason I love it so much is the “vintage/antique/film” effect it gives your photos. PERFECT for barn sale/country feel to your marketing images.
The thing I love so much about VSCO Cam is that is gracefully balances what we want and need to quickly edit with ease of use. When I’m out and about, I don’t necessarily want to spend twenty minutes trying to learn how to use an app or applying filter upon filter before finally exporting to my camera roll and sharing to whatever social services I’d like from there. I just want to share my memories as quickly as possible and tinker later if I feel the urge.
VSCO Cam lets you edit basic elements such as the temperature, exposure, contrast, cropping, and rotating natively. Along with that, you can apply a selection of gorgeous filters. If the ones that come for free aren’t enough, you can also buy packs or individual filters that will be added to your library. Once you’re done, you can instantly upload your photo to the social network of your choice including Facebook, Twitter, Instagram, Weibo, and via email. You can also, of course, save it to your camera roll if you prefer. The only gripe I have is the inability to upload to all the networks you’d like at once.